Thailand Exhibition Association (TEA) has officially appointed Loy Joon How, General Manager of IMPACT Exhibition Management Co., Ltd, as its new President, marking a pivotal leadership transition for Thailand’s dynamic MICE and exhibition industry.
Founded in 1997, TEA represents four key sectors of the exhibition ecosystem—organisers, venues, service providers, and freight forwarders—with a shared mission to elevate Thailand as a premier hub for global exhibitions and business events.
Leadership with 40 Years of Industry Expertise:
Loy brings with him over four decades of experience in the global exhibitions industry, including 18 years at IMPACT, Southeast Asia’s largest venue. He succeeds Panittha Buri, outgoing President from Bangkok International Trade and Exhibition Centre (BITEC), and previously served on TEA’s Executive Committee as Vice President.
Strategic Vision for Growth and Innovation:
As President, Loy Joon How is expected to:
- Drive economic growth by unlocking new business opportunities and enhancing Thailand’s global exhibition footprint.
- Strengthen international marketing efforts, promoting Thailand as a key destination for trade fairs and conventions.
- Initiate impactful events and networking platforms to support industry collaboration and development.
- Champion sustainability, advocating eco-friendly exhibitions and green best practices.
- Accelerate digital transformation through technology adoption, innovation, and educational programs aimed at raising industry standards.
About TEA: Empowering Thailand’s Exhibition Industry
With a robust membership base, TEA plays a critical role in policy advocacy, capacity building, and global partnerships. The association continues to work closely with government bodies and international trade organizations to ensure Thailand’s competitiveness on the global MICE stage.