India's Pioneer Media on TradeFairs

Messe Düsseldorf India acquires the FAMDENT Show, a leading dental trade event

Messe Düsseldorf India has acquired the FAMDENT Show, one of the leading Indian trade events for dental medicine. FAMDENT is now part of the MEDICAlliance, the umbrella brand for all global healthcare exhibition activities of the Messe Düsseldorf Group. Messe Düsseldorf is renowned as the organizer of MEDICA – the No. 1 international trade fair for the medical technology sector held annually in Düsseldorf, Germany. The recently held MEDICAL FAIR INDIA in New Delhi (over 600 exhibitors and some 15,000 trade visitors) is also part of the Messe Düsseldorf portfolio. The next staging of FAMDENT will take place from June 7 – 9 , 2019 at the Bombay Exhibition Center in Mumbai.

The agreement was signed during MEDICAL FAIR INDIA by Thomas Schlitt, Managing Director of Messe Düsseldorf India Pvt. Ltd., and Dr. Anil Arora and Dr. Jyotika Arora, the former organizers of the FAMDENT Show. “Over the coming years we will develop the FAMDENT Show further in close cooperation with its former organizers. It fits perfectly into our growth strategy, in which we create new trade fair themes for India and at the same time take advantage of promising investment opportunities by acquiring established industry events, “stated Thomas Schlitt.

Dr. Anil Arora, Founder and CEO of FAMDENT, added: “I am excited with this development. Messe Dusseldorf India is a leader in medical exhibitions and brings global and local expertise. I am confident that this synergy with Messe Dusseldorf India will help FAMDENT Shows achieve new heights by making the shows international – both in terms of exhibitors and visitors. Our publications Famdent & Endodent will continue to stay within the Famdent Group’s umbrella under the leadership of Dr. Jyotika and myself and we will continue our endeavors to utilize this effectively to grow the exhibition and award portfolio.”

The FAMDENT trade show has been held annually in Mumbai since 2005 and has been complemented by two other regional events at the alternating locations Hyderabad, Pune, Indore and Nagpur since 2015. The thematic focus is on fittings/equipment for dental practices and clinics, supplies for dental laboratories as well as dental treatment products.

“Held in parallel with the trade fairs are conferences and workshops for continuous dental education rewarded with CDE credits. Accordingly, these ancillary events primarily address a skilled professional audience,” explained Thomas Schlitt. A highlight are the “FAMDENT Awards” for outstanding achievements in dental medicine.

Due to growing health awareness, rising incomes in India are also being invested in health care in particular. According to a market study of the Indian Dental Association (IDA), the national market volume for dental services amounts to about US$ 1.2 billion and its annual growth rate is estimated at 20%. In addition, the subcontinent benefits from global digitization, in the course of which dental technology services are outsourced to Indian laboratories.