New Delhi’s Pragati Maidan is set to host a major international collaboration as the 2025 Japan expo India joins forces with the 26th International engineering & Technology Fair (IETF) from February 20-23, 2025. This highly anticipated event, expected to become South Asia’s largest trade fair, will feature a dynamic blend of Japan’s traditional culture and its cutting-edge technological advancements.
Organized by the Japan expo Foundation, a public interest foundation based in the united States dedicated to promoting Japanese culture globally, the Japan Expo India will offer a unique platform for Japanese startups, established businesses, and cultural enterprises to showcase their products and services to a global audience. The expo will feature a fusion of traditional Japanese arts, anime, manga, and modern technology, aiming to reintroduce Japan to the world with a fresh and energetic perspective. In a significant development, Japan will be the official Partner Country for IETF 2025, spotlighting Japanese enterprises and products. This collaboration provides unparalleled opportunities for Japanese companies to launch and promote their innovations in India, covering sectors such as anime, comics, games, traditional crafts, modern creations, food, healthcare, beauty products, medical care, technology solutions, agriculture, and industrial equipment.
The 2025 Japan expo India is co-organized by the Japan expo General Incorporated association (JIIPA) and supported by several prominent Japanese organizations, including the Ministry of education, Culture, Sports, Science, and Technology, Japan; the Japan India Association; the Organization for Small & Medium enterprises and regional Innovation, Japan; and the Federation of Societies of Commerce and Industry.
With over one million buyers expected to attend, the Japan expo at IETF 2025 presents an invaluable opportunity for exhibitors to explore the vast Indian market, which is ten times the size of Japan’s population. The concurrent IETF exhibition will attract a diverse range of industries, offering numerous business networking opportunities. The Japan expo Foundation and its partners will provide comprehensive logistical support, including assistance with travel, accommodation, and post-event business development. Exhibitors will also gain direct access to key industry players in India through partnerships with the Confederation of Indian Industry (CII) and the Japan India International Industry Promotion association (JIIPA). Founded over 117 years ago, CII represents more than 7,000 organizations across various sectors, providing exhibitors with a powerful platform for building long-term business relationships in India.
The Japan expo is not only a business event but also an opportunity to foster cultural dialogue between Japan and India. The theme, Fusion of India and Japan, will offer visitors an immersive experience into Japan’s traditional arts, cuisine, and entertainment. For companies looking to launch new products and test market viability, the expo serves as an ideal platform. With over 100,000 visitors attending the previous IETF event, exhibitors can expect significant exposure and engagement.
Early applicants can secure premium booth spaces to maximize visibility and visitor interaction. Co-organized by the Japan expo General Incorporated association (JIIPA), the 2025 Japan expo India is supported by prominent Japanese organizations, including the Ministry of education, Culture, Sports, Science, and Technology of Japan, the Japan India association, the Organization for Small & Medium enterprises and regional Innovation (SMA Japan), and the Federation of Societies of Commerce and Industry (FSCI). The event will receive planning support from Japan Seeds Inc. and media support from On Support Inc., with overall management handled by the 2025 Japan expo India executive Committee. With a wealth of support and a dynamic platform for innovation, the 2025 Japan expo India promises to be a landmark event for Japanese businesses aiming to expand their footprint in India.