India's Pioneer Media on TradeFairs

The 23rd India International Mega Trade Fair showcased Kolkata as the preferred destination for Trade and Commerce Industry

The great success of Mega International Trade Fair is that this fair reflects the success of the trade and retail story of Bengal” In an International Trade Fair is that this fair reflects the success of the trade and retail and commerce story of Bengal.” In an exclusive interview , TFT Correspondent Adrija Dasgupta spoke with Mrs Suparna Dutta Gupta CEO,GS Marketing Associates regarding the significance of India International Mega Trade Fair.

TFT: What is the main objective of India International Mega Trade Fair?

SDG:  The main objective of organizing this Mega Trade Fair is to position Kolkata as the preferred destination for trade and commerce, while also establishing it as the most sought after retail hub in the region. This grand event serves as a dynamic platform to highlight the city’s immense potential, bringing together industry leaders, entrepreneurs, and investors from across the country and beyond.

Kolkata, with its strategic location, rich cultural heritage, and rapidly evolving infrastructure, is uniquely poised to become a thriving business and retail hub. The fair aims to showcase the city’s diverse market opportunities, cutting-edge innovations, and investment-friendly policies that make it an attractive choice for businesses across various sectors.

By hosting this trade fair, we seek to foster collaborations, encourage networking, and facilitate business partnerships that will contribute to Kolkata’s economic growth and development. The event provides exhibitors with a golden opportunity to present their products and services to a wide audience, including potential customers, distributors, and key stakeholders in the industry. Moreover, the fair emphasizes Kolkata’s growing prominence as a retail destination, offering a perfect blend of traditional markets and modern shopping experiences. From luxury brands to local artisans, the city’s retail landscape offers something for everyone, and this event aims to highlight its vast potential to both national and international retailers. Through a series of interactive sessions, panel discussions, and networking opportunities, the Mega Trade Fair will provide valuable insights into emerging trends, technological advancements, and market dynamics that can help businesses thrive in Kolkata’s vibrant ecosystem

Ultimately, the goal is to reinforce Kolkata’s reputation as a business friendly city, attract investment, and position it as a top choice for companies looking to expand their footprint in trade and commerce, while simultaneously enriching its retail appeal.

TFT: What are the main sectors represented at the fair?

SDG: This year, IIMTE is set to be bigger and more diverse than ever, featuring an impressive 1025 stalls spread across a wide array of segments, ensuring something for every visitor. The exhibition will showcase a rich variety of products and services from both domestic and international markets, representing the very best in global trade. Key segments include Food, with a delectable range of culinary delights, Clothing, highlighting the latest fashion trends from renowned designers, Furniture, showcasing innovative designs for modern living, and Interior, offering cutting-edge solutions for home and office spaces.

In addition, the Electronic appliances section will present the latest advancements in technology, providing consumers with a glimpse of the future in everyday gadgets. The Health Care and Cosmetics and Lifestyle zones will offer a host of wellness products, from organic health supplements to beauty innovations that cater to a wide range of personal needs. Visitors can also explore an extensive collection of Handicrafts and Consumer Durables, reflecting the richness of artisanal craftsmanship and long-lasting, high-quality products.

This diverse mix of exhibitors from around the world will undoubtedly attract a substantial increase in footfall, drawing both trade professionals and consumers eager to discover the latest offerings. The trade fair is not only a platform for business networking and transactions but also a cultural exchange, offering attendees the opportunity to experience global trends and products in one place. With its broad range of exhibitors and an anticipated increase in attendance, IIMTE promises to be a significant event for all those looking to explore new markets, forge valuable connections, and gain insights into emerging industry trends. With such a comprehensive array of segments and the presence of top tier exhibitors, the fair is expected to generate substantial foot traffic, making it a major attraction for industry professionals, buyers, and consumers alike. The event is poised to be a pivotal moment in showcasing the global trade opportunities available in Kolkata and fostering future collaborations

TFT: How many foreign countries are participating in the Fair?

SDG: The fair is set to be a truly global event, with participation from over 25 foreign countries, making it an exceptional opportunity for cultural and business exchange. These international exhibitors will bring a wealth of diverse products, services, and innovations from around the world, enriching the fair’s offerings and broadening the scope for potential collaborations and partnerships. The global representation ensures that visitors will have the unique opportunity to explore and experience cutting-edge technologies, designs, and market trends from various regions, offering a truly international perspective on industry developments.

In addition to international participation, nearly all Indian states are also taking part in the fair, showcasing the rich diversity and vibrancy of India’s local industries and talent. This vast participation from every corner of the country underscores India’s unified approach to trade, commerce, and innovation. It allows attendees to witness the diverse cultural heritage, craftsmanship, and business potential that each state has to offer, from traditional handicrafts and textiles to modern technological advancements and manufacturing capabilities.

With such a broad mix of domestic and international exhibitors, the fair serves as a powerful platform for global and regional collaboration, offering a one-of-a-kind opportunity to network with key players across borders, expand market reach, and explore new business avenues. The collective participation of both foreign and Indian exhibitors highlights the fair’s role as a premier destination for business, trade, and cultural exchange, attracting a wide audience of industry professionals, entrepreneurs, and consumers eager to explore new opportunities in the global marketplace.

TFT: Are there any special events or workshops planned during the fair?

SDG:  Yes, the India International Mega Trade Fair typically includes a variety of special events and workshops alongside the product exhibitions, often featuring conferences B2B meetings, seminars on specific industry topics, and presentations from industry experts.

TFT: Which state is the host state in this India International Mega Trade Fair?

SDG:  Bengal is the host state which is to be the preferred destination for trade and commerce.

TFT: What is the great success of Mega International Trade Fair 2025?

SDG:  The great success of the Mega International Trade Fair lies in its ability to reflect the remarkable growth and achievements of the trade, retail, and commerce sectors in Bengal. This event not only serves as a showcase of the region’s flourishing business landscape but also acts as a testament to Bengal’s deep-rooted history in commerce and trade. For centuries, Bengal has been a hub of economic activity, with its rich cultural heritage, strategic location, and vibrant markets attracting traders from across the world.

The fair highlights how Bengal has evolved into a modern-day epicenter for business and retail, featuring a diverse range of products and services from various industries. It exemplifies how the region’s businesses, large and small, have adapted to changing times, embraced innovation, and thrived in an increasingly competitive global market. Through the participation of both domestic and international exhibitors, the fair demonstrates Bengal’s growing prominence as a preferred destination for trade, investment, and retail. Furthermore, the event underscores Bengal’s commercial resilience, showcasing not only its local entrepreneurs and industries but also its global connections. By drawing attention to the success stories of both traditional and contemporary businesses, the fair paints a vivid picture of how Bengal continues to contribute to the broader economic narrative of India.

Ultimately, the success of the Mega International Trade Fair goes beyond the event itself—it reflects the ongoing story of Bengal’s dynamic trade and retail sectors, positioning the state as an essential player in the global marketplace. The fair serves as a powerful reminder of the region’s enduring legacy and its bright future in shaping the world of commerce and industry.

TFT: What this International Mega Trade fair signifies?

SDG: This fair serves as a powerful platform for the promotion, marketing, and publicity efforts of the participating companies. By bringing together a diverse array of exhibitors from various industries, the event provides them with unparalleled visibility, allowing them to showcase their products, services, and innovations to a global audience. This level of exposure not only helps companies strengthen their brand presence but also fosters opportunities for business growth, networking, and collaboration.

Exhibitions of this scale are known to catalyze significant business development, often leading to joint ventures, strategic tie-ups, and partnerships that can create lasting value. The interactions and connections made during such events often result in mutual growth, whether it’s through expanding market reach, developing new products, or entering new territories. In addition, these kinds of exhibitions play a critical role in attracting investment, both domestic and international, into the place of origin, driving economic growth and development. The fair also brings immense benefits to the broader landscape of trade, commerce, and industry, acting as a catalyst for innovation and industry-wide discussions. It creates a dynamic environment where new trends, ideas, and technologies can be explored and adopted, contributing to the overall progress of various sectors.

Furthermore, it is encouraging to note that The Bengal Chamber, in organizing such an event, shares the government’s vision for the economic development of West Bengal. The alignment of public and private sector goals is essential for fostering an environment conducive to growth, job creation, and infrastructure development. The partnership between the government and organizations like The Bengal Chamber is pivotal in accelerating the region’s economic progress, and this fair serves as an excellent example of how collective efforts can drive West Bengal’s position as a leader in trade, commerce, and industry.

TFT: Tell something about G.S. Marketing Associates?

SDG:  G. S. Marketing Associates came into existence over 2 decades ago. Our Beloved Founder Shri. S. D. Gupta made this company grow in leaps and bounds through his sheer hard work, tremendous efforts, charisma, dynamism, personality, strength of character & courage. He always used to say that there is no substitute for hard work. There are no shortcuts to success. It was his total dedication and endless years of struggle which have resulted in rich dividends in the form of very Successful Fairs in many cities of India. He was a great believer in Team Building and slowly, but surely developed a highly dedicated team of Marketing Professionals which is working very hard and continuously according to his plans to achieve his goals.

He was instrumental in bringing companies and Government Departments of many countries and states to participate in the Fairs of GS, thus expanding the scope of business through our Fairs worldwide. He was a great visionary and had many plans for the future of the company. We, at GS, believe in his ideals and his motto, which is now the G.S. motto which is, “Our Business is to Grow your Business”. Thus, the key to our success is the expansion of our participants’ businesses through our Fairs. as a result, all our Fairs, especially The India International Mega Trade Fair, The GS Home & Décor and many other Fairs have grown steadily in size and scope every year – attracting enormous footfalls, business deals and growth in value of matured business. We at GS, pledge to live up to his ideals & vision and achieve the goals that he wanted to achieve.

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